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Senior Product Designer
for high-stakes buying decisions
I design e-commerce and AI-assisted experiences that help users feel confident before they buy, built on design systems that engineers can ship smoothly.
6+ years across B2B SaaS, B2B2C and Edtech.
Bachelor's Degree in Computer Engineering.
📍Toronto
take Fig on a walk
200,000+ Daily Users
Scaled complex B2B/B2C ecosystems for global clients including National Geographic and Cengage.
5 Min to 30 Sec - QA
Automated manual defect reporting workflows by engineering a custom AI-native Chrome extension.
25% Less Friction
Aligned front-end code with strict Figma component libraries and accessible semantic tokens.

0-to-1 Enterprise:
Live Customization Engine
2024–2026 • B2B/B2C E-COMMERCE & SAAS • CONSULTING
Operated as the Lead UX Consultant to architect a B2B/B2C e-commerce platform for the signage industry.
Delivered a real-time digital configuration tool and a modular Figma design system, eliminating weeks of front-end engineering rework.

Zeus Learning:
Global EdTech Platforms
2020–2023 • EDTECH & RESPONSIVE SAAS
Led UX/UI strategy across complex B2B/B2C EdTech ecosystems for international clients (National Geographic, Cengage, etc.). Bridged US/UK stakeholders and engineering teams by establishing rigorous, scalable design systems, driving a 25% reduction in handoff friction for platforms scaling to 200,000+ daily users.
core expertise
Domain Expertise
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Complex B2B & B2C SaaS
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0-to-1 Enterprise Architecture
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Global EdTech Platforms
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AI-Native Product Workflows
Systems Architecture
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Modular Figma Component Libraries
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Semantic Tokenization Structures
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Legacy Software Modernization
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Information Architecture & Logic Mapping
Technical Execution
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Code-Ready Developer Handoffs
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WCAG 2.2 & AODA Accessibility
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iOS & Android (M3) Native Parity
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Front-End UI Feasibility
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